How to Create Your Personalized Proposal Video

How to Create Your Personalized Proposal Video

Start spreading the news with an adorable personalized proposal video! After you purchase your ring, we’ll email you a link to create a bespoke proposal video celebrating your engagement. Complete with pictures and videos of your relationship and proposal, plus…

Asscher Cut Diamonds with Incredible Clarity

Asscher Cut Diamonds with Incredible Clarity

Asscher cut diamonds are loved for their glacier-level clarity and concentric square pattern. Have you ever seen a diamond quite like this? Browse Asscher Cut Diamonds Why Asscher Cut Diamonds? Also called square emerald cut, asscher cut diamonds feature a…

Shape Series: Emerald Cut Diamonds

Shape Series: Emerald Cut Diamonds

For an alternative to traditional brilliant cut diamonds, head straight for the linear luster of emerald cut diamonds. Emerald cut, not to be confused with the vivid green gemstone of the same name, is a diamond cut known for its…

Baguette Diamond Rings: the Best Thing Since Sliced Bread

Baguette Diamond Rings: the Best Thing Since Sliced Bread

Get your Gatsby glam and sparkly headbands ready: it’s time to try a baguette diamond ring. Baguette diamond rings are elegant and edgy at once, a perfect encapsulation of the 1920’s Art Deco period during which they became popular. The…

Shape Series: Radiant Cut Diamonds

Shape Series: Radiant Cut Diamonds

We reveal why radiant cut diamonds are the something squarish you’ll want to cherish. If the adage “opposites attract” could be summed up in one diamond cut, it would have to be radiant. This sparkling cut marries an angular shape…

The Royal Wedding: Matching Rings Made in Heaven

The Royal Wedding: Matching Rings Made in Heaven

With the royal wedding almost upon us, we’ve taken the liberty of picking out matching wedding rings for Markle’s sparkle. The big news out of Kensington Palace last year was Prince Harry’s engagement to Meghan Markle. Oh, and that ring….

Diamond Eternity Rings for Love That Lasts

Diamond Eternity Rings for Love That Lasts

Eternity rings rock all around, literally: these bands are surrounded by glittering diamonds or gemstones. Whether as wedding bands, anniversary rings, or gifts for special occasions, eternity rings are a great way to celebrate infinite love. These rings give a…

How to Propose with Flying Colors

How to Propose with Flying Colors

Before you get down on one knee, check out our pro tips on how to propose like a boss. Our previous article in this series, Buying an Engagement Ring 101, took you back to the basics of ring shopping. With…

Shape Series: Princess Cut Diamonds

Shape Series: Princess Cut Diamonds

A popular alternative to the classic round cut, princess cut diamonds provide maximum brilliance in a striking square form. Looking for a diamond shape that’s a bit different, but that doesn’t stray too far from the traditional? With its clean,…

Round Cut Diamonds with Brilliant Sparkle

Round Cut Diamonds with Brilliant Sparkle

The most popular diamond shape for engagement rings by far, round cut diamonds are a surefire way to shine. Round cut diamonds are sometimes called round brilliant diamonds because of the brilliant cut most of them feature. Browse Round Cut…

Spring Emeralds: the May Birthstone

Spring Emeralds: the May Birthstone

Go green with an engagement ring or gift featuring the May birthstone! Emerald, the May birthstone, is one of the rarest of the rarest gemstones out there. Literally meaning “green” in Greek (kind of like an orange being called an…

Try Your Hand at Our Virtual Engagement Ring Try-On

Try Your Hand at Our Virtual Engagement Ring Try-On

Get to know any ring like the back of your hand with our virtual engagement ring try-on. It’s only natural to want to try before you buy, especially with a purchase as important as an engagement ring. Our nifty virtual…

Engagement Rings Inspired by Most-Loved Books

Engagement Rings Inspired by Most-Loved Books

Behind every great book and every engagement moment is a unique and meaningful story. National Book Day is finally here! To mark the moment, we polled the team at James Allen to find our top all-time book favorites. These selects are…

Buying an Engagement Ring 101

Buying an Engagement Ring 101

Let’s be honest: we could all use a class called Buying an Engagement Ring 101 at some point in our lives. Some of us have absolutely no clue where to start when buying an engagement ring. “Pavé”? How is that…

Get the Look: Country Stars’ Engagement Rings

Get the Look: Country Stars’ Engagement Rings

Country stars’ engagement rings are just like their songs: filled with heart, all about love, and packed with fire. In honor of this year’s Country Music Awards, check out our favorite country stars’ engagement rings. Plus, walk the shine with…

6 Engagement Rings That Hit a Home Run

6 Engagement Rings That Hit a Home Run

Baseball player’s adorable proposals prove that sometimes there is crying in baseball! Baseball season just began and wedding season is around the corner — what better time to spotlight baseball players with major league engagement ring style? These star players…

Enduring Platinum Engagement Rings

Enduring Platinum Engagement Rings

Platinum engagement rings are known for their beauty and durability. Platinum is a rare, valuable metal chosen for engagement rings by stars like Reese Witherspoon, America Ferrera, and Katherine Heigl. If they’re within your budget and you love their silvery hue,…

Shape Series: Oval Cut Diamonds

Shape Series: Oval Cut Diamonds

A fancy shape spin-off of their round counterpart, oval cut diamonds provide extended sparkle in engagement rings and fine jewelry. Browse Oval Cut Diamonds Why Oval Cut Diamonds? A slightly elongated version of the round cut, the oval cut diamond…

Diamonds Are Forever the April Birthstone

Diamonds Are Forever the April Birthstone

The stars must have aligned to create an April birthstone so sublime. Diamond, the April birthstone, needs little introduction. It is, after all, the single most coveted precious stone in the world and the object of many an engagement fantasy….

Winning Yellow Gold Engagement Rings

Winning Yellow Gold Engagement Rings

Yellow gold lends engagement rings a luxurious, classic quality. Yellow gold engagement rings have been in vogue for as long as the engagement ring itself, which gives the rings a beautifully timeless quality. The engagement ring metal is just as…

Diamond Cluster Earrings and Pendants

Diamond Cluster Earrings and Pendants

Popular since the dawn of jewelry, diamond cluster earrings and diamond cluster pendants provide some serious sparkle. Why go for simple luster when you can choose cluster? Cluster diamond jewelry pieces feature one stone surrounded by similarly sized gems. A…

Romantic Rose Gold Wedding Bands

Romantic Rose Gold Wedding Bands

Rose gold wedding bands: a vintage-style, romantic ring option to seal the deal. Made of an alloy of gold and copper, rose gold wedding rings are loved for their warm, pinkish color. The copper contents make rose gold wedding bands…

7 Things to Do After Getting Engaged

7 Things to Do After Getting Engaged

Essential prep for the days, weeks, and months after getting engaged. You’re on cloud nine after getting engaged and you don’t ever want to come down. Why would you? It’s super comfy up there! But, at the same time, you’ve…

Bachelor Engagement Rings Worth the Final Rose

Bachelor Engagement Rings Worth the Final Rose

Whether or not we root for who gets the final rose, we can’t help but love The Bachelor engagement rings! This season of The Bachelor ended with a proposal twist bigger than the diamond the bachelor used to propose. Even…

Yellow Gold Wedding Bands: Sunshine Bling

Yellow Gold Wedding Bands: Sunshine Bling

Yellow gold wedding bands? YOLO gold, more like! You’ve been walking on sunshine ever since the proposal, so why not choose a wedding band that reflects those golden rays? Yellow gold wedding bands are as much a part of wedding…