by Jonny Hart

This February, Insist on Amethyst

Purple it up this February with a piece of wearable amethyst art.

february's birthstone emerald cut amethyst pave diamond ring

If you’re considering purchasing an amethyst, now’s the perfect time. Not only is it February’s birthstone, but Ultra Violet was recently named Color of the Year 2018 by Pantone, the global authority on color. Expect to see it showing up everywhere from pop culture to food, fashion, design, technology, and of course, jewelry.

Purple Reign

Prince was famously known as “the Purple One”, but he’s not the only celeb with a penchant for purple. Stars like Katy Perry, Courtney Cox, Sarah Jessica Parker, Diane Kruger, and Sofia Vergara have all brought a touch of purple glam to the red carpet. Perry, in particular, is known to be into crystal healing and wears amethyst for its calming properties.

Whether you believe February’s birthstone has the power to promote inner peace or you simply like the way it looks, you’ll find the allure of these hand-picked amethysts impossible to resist.

february's birthstone amethyst diamond halo necklace

This vibrant purple amethyst is set with a simple halo of diamonds and attached to a gold cable link chain, creating a look of effortless glamour.

february's birthstone emerald cut amethyst pave diamond ring

Bold and modern, this emerald cut amethyst has the perfect accent of diamonds around its halo as well as on the geometric design of its yellow gold setting.

Amethyst: A Purple Past

February’s birthstone is as rich with symbolism as it is purple. The ancient Greeks and Romans believed that the grape-colored stone could prevent a person from getting drunk, thereby promoting clarity of mind. However, it is the legend of St. Valentine, who wore an amethyst ring while performing illicit marriages, that led to the modern-day practice of giving amethyst jewelry on Valentine’s Day.

The stone itself is a type of quartz mineral noted for its deep purple or violet color. It comes in big, clear crystals that can be fashioned into statement pieces in a wide variety of shapes and sizes. With hues ranging from exquisite lilac to opulent plum, the gemstone pairs well with most metal types, complements every skin tone, and can elevate any outfit.

february's birthstone round cut amethyst pave diamond art deco ring

This ornate diamond and amethyst ring is the perfect size to wear every day, and just big enough to make an impression.

february's birthstone bezel set round cut amethyst pave diamond ring

Delicate and modern, this round cut amethyst ring is set in a yellow gold bezel with pavé diamonds on the band; perfect on its own or stacked with other rings.

For more amethyst eye candy, check out these plum-colored stunners in 360° HD.

Do you see yourself rocking the purple in 2018? Vio-let us know in the comments below or over on our social channels: Instagram, Facebook, and Twitter.

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february's birthstone emerald cut amethyst pave diamond ring

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Jonny Hart

Jonny Hart

Jonny is passionate about puns, adores alliteration, and finds diamonds positively facet-nating! Since joining James Allen, he has written the word 'sparkle’ 9,732 times and counting.

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